We help early-stage SaaS and AI companies from the US and Europe build real revenue pipelines across Asia Pacific — not just a presence.
Most US and EU SaaS companies enter APAC the same way — and fail the same way. Here's what goes wrong.
Singapore, Japan, Australia, India, Korea — each is a different language, culture, procurement cycle, and buyer. One playbook won't cut it.
APAC enterprise decisions run on trust and introductions, not cold outbound. Without the right network, you're starting from zero.
Hiring a full-time Sales Director before validating the market is expensive and risky. Most companies can't afford to get it wrong twice.
Figuring out APAC from scratch takes 12–18 months. By then, competitors have moved in and the window has narrowed.
We embed with your team as your APAC sales function — senior-level leadership on a retainer, without the full-time cost.
We become your senior sales leader on the ground. Own the pipeline, build the team, report to your C-suite — embedded, not advisory. You get 20 years of experience without the $400K salary.
Which market first — Singapore, Australia, Japan? Who are the real buyers? How do you price for local expectations? We map the path before you spend on headcount.
Real introductions to real buyers. We open doors through two decades of APAC relationships — reseller partners, enterprise accounts, regional channel networks.
Your US/EU deck and pitch won't land the same way in Tokyo or Jakarta. We rebuild it for APAC buyers — messaging, objection handling, procurement navigation, all of it.
When it's time to hire your own APAC sales team, we define the roles, run the brief, and help you avoid the most expensive hiring mistake in regional expansion.
CRM, reporting, forecasting — set up for how APAC actually works, not copy-pasted from your US instance. Built to scale as you grow east.
You get direct access to decades of experience — not a junior analyst running your APAC strategy from a spreadsheet.
20 years of relationships across APAC enterprise, channel partners, and tech ecosystems — ready to activate for you from day one.
No per-deal commissions. No hidden fees. We're on retainer because we're part of your team, not a vendor chasing a payday.
We do one thing: help SaaS and AI companies win in APAC. Not a big consultancy juggling 50 industries. This is all we do.
No long discovery phases or 90-day strategy decks. We're embedded and executing from week one.
We've sat in the room when deals closed in Singapore, navigated enterprise procurement in Japan, and built channel networks across Southeast Asia. That experience is now yours to borrow.
We work best with companies that meet these conditions. If this is you, let's talk.
Early-stage SaaS or AI company (Seed to Series B)
Based in the US or Europe, expanding into APAC
No dedicated APAC sales headcount yet
Product-market fit proven in home market
Ready to move — not just "exploring Asia"
Leadership team that wants a true partner, not a vendor
A few examples of how we've helped companies like yours break into APAC.
A US-based HR SaaS company was manually evaluating whether APAC was worth it. We validated the market, identified the right buyer segment, and leveraged our Singapore enterprise network.
A European AI analytics firm wanted dual-market entry without doubling headcount. We ran both plays in parallel — different channels, different localisation, one integrated strategy.
The founding team was about to hire a VP Sales in Singapore with no APAC validation. We ran a 90-day fractional engagement first — then helped them hire the right person with real market data behind it.
Book a free 30-minute discovery call. No pitch deck, no pressure — just a straight conversation about whether we're the right fit.
Book a Discovery Call →